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In business as in dance, having the right partner means everything.

As a world leader in the field of dance and an icon of the world’s cultural capital, New York City Ballet is uniquely positioned to partner with companies of any size to meet their business and brand objectives and to achieve their strategic goals with key constituents, including clients, opinion leaders, and employees.

An Inside Look at Corporate Sponsorship

Travelers employee Joelle Murchison Hayes and her family enjoy a performance and backstage tour of George Balanchine's The Nutcracker®, and she discusses the importance of corporate sponsorship of the arts.

New York City Ballet offers the business community many opportunities for partnership

With an exhilarating year-round calendar of performances and public programs, there are many good reasons to consider sponsorship of New York City Ballet.

A nine-month New York season offers critically acclaimed repertory performances; the Company’s beloved production of George Balanchine’s The Nutcracker™ is the second most popular holiday event in NYC; national and international touring provides geographically diverse visibility; and distinctive special events attract New York City’s elite movers and shakers.

We understand the role New York City Ballet can play in supporting sponsors’ goals and we want to customize and refine each program to meet those objectives. At New York City Ballet, we think and work proactively to anticipate sponsors’ needs, respect budgets, and timeframes. We are eager to exceed expectations.

New York City Ballet was established with the firm belief that ballet should be accessible to the widest possible audience.  One of the ways we accomplish this founding principle is by offering robust education and community outreach programs for children and adults.

The Company’s corporate partners generously support an array of educational programming that provides opportunities for thousands of individuals each year to experience the transformative beauty and meaning of dance.  Whether in the public school system or at the David H. Koch Theater, New York City Ballet is proud of its impact on New York City’s arts education landscape.

We invite the corporate community to join our efforts to provide meaningful arts experiences to diverse communities across all economic levels and backgrounds.

Imagine hosting an event at which the world’s best dancers dazzle your guests with performances of stunning ballets by George Balanchine, Jerome Robbins, Peter Martins and many of the most talented choreographers of our time.

New York City Ballet’s Corporate Partners enjoy the exclusive privilege of entertaining in the David H. Koch Theater, located in the heart of the cultural capital of the world. The Promenade, the theater’s main entertainment venue, features dramatic staircases and balconies overlooking Lincoln Center’s Josie Robertson Plaza and fountain.  In addition, the Koch Theater’s elegant Patron Lounge is a perfect backdrop for smaller, more intimate dinners, receptions, and meetings.

New York City Ballet can provide the perfect centerpiece for your company’s next special event.  Whether it is an informal gathering or a gala affair, you will create unforgettable memories for your guests.

In aligning their brands with ours, New York City Ballet’s corporate partners demonstrate a commitment to the Company’s extraordinary artistic legacy, its track record of success, and its ability to continually redefine dance for the 21st Century.

Corporate Partners also demonstrate their own commitment to quality, innovation, and excellence to NYCB’s audiences, who are among the most discerning, sophisticated, and loyal patrons in the world.

For more information, please contact Fredrick Wodin in the Corporate Relations Department at (212) 870-6597 or email fwodin@nycballet.com.